Product imitations and duplicates are an inescapable part of the consumer industry today. Drug anti-counterfeit programmes are being run to protect the drugs in pharmacy business. A traceable barcode is printed on the medicine, which helps in tracing the originality of the pill. Customers can scan from their smartphones or simply SMS the 10 digit barcode number to the pharmaceutical company from anywhere and verify the legitimacy of the tablet. Now smart packaging solution from various brands helps pharmaceutical companies adhere to guidelines and pedigree mandates from government and state regulators, ensuring that the drug supply is safe and secure. These solutions are designed to help stem the potentially steep revenue losses that can result from counterfeiting and product diversion, while improving profitability and reducing cost.
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